Comprehensive Guide & Technical Breakdown
Extended Color Gamut (ECG) printing (also known as 7-color process or fixed-palette printing) adds Orange, Green, and Violet (OGV) to standard CMYK.
### Why ECG is Transforming Packaging Print:
- Wider Color Gamut: Standard CMYK can only reproduce ~60% of the Pantone color library. ECG expands the reproducible gamut to over 90% of Pantone spot colors.
- Zero Press Wash-Ups: Because the 7 inks remain permanently loaded in the press, printers can run jobs with multiple brand colors consecutively without washing ink ducts.
- Combining Multiple SKUs: Different product variations (flavors, scents) can be gang-printed on the same print run, slashing plate setup costs and minimum order quantities.