Custom packaging costs vary enormously based on box style, material, print method, quantity, and finishing. Here's a realistic guide for UK businesses:
Typical price ranges (per unit, exc. VAT):
| Box Type | 100 units | 500 units | 2,000 units |
|----------|-----------|-----------|-------------|
| Small mailer box (digital) | £1.80–£3.50 | £0.90–£1.80 | £0.55–£1.10 |
| Medium mailer box (digital) | £2.50–£4.50 | £1.20–£2.20 | £0.70–£1.40 |
| Folding carton (digital) | £0.80–£2.00 | £0.40–£0.90 | £0.25–£0.55 |
| Rigid box | £3.00–£8.00 | £1.50–£3.50 | £0.90–£2.00 |
What adds to the cost:
- Premium finishes (foil, spot UV, soft touch) — adds 15–40%
- Double-sided printing vs single-sided
- Custom die-cut shapes vs standard sizes
- Interior printing or custom tissue paper
- Rush/express production
- Higher quantities — the most significant factor
- Standard box sizes
- Simpler designs (2–3 colours vs photographic)
- Offset printing at higher volumes
What reduces per-unit cost:
Getting the best value:
Always request quotes from 2–3 suppliers, provide exact specifications, and ask about price breaks at different quantities. A supplier who offers design support can also save you money on artwork preparation.